It all started in early 2006 with a mission to control those unruly bra straps.  We knew that products existed, but we wanted something better. The fact that we had no design experience didn’t stop us. Our mandate was to create something simple and something that worked. And that’s exactly what we did.

Embrace The Bra Strap Solution is an original and patented design. A bra strap converter that’s simple to use, discreet and comfortable. Its synergy of style and function has made it the solution for thousands of women. Recommended by some of the most reputable bra fitters in North America, Embrace is also sold through lingerie retailers and specialty boutiques.

But it doesn't stop there, we're just getting started. The success of The Bra Strap Solution has spawned a line of equally fabulous Embrace products.



 

Disclaimer:

Copy products continue to flourish at an alarming rate.  They are a major nuisance to customers and can create a delay in receiving high quality products.  While we continue to pursue parties whom we believe are clearly trying to take advantage of our goodwill in our patented marks and products, we have chosen to concentrate the bulk of our efforts in maintaining our own excellent product line and service record.  We think that the experience, quality control standards and integrity found here are unlikely to be duplicated.  In this way, our customers continue to receive the highest quality of products and service at Phrenic Designs Inc.

 

We are NOT affiliated with the following companies or products:

Strap Perfect (strapperfect.com or strapperfect.ca)

The Perfect Strap (perfectstrap.com)